How can I start my own call centre?

Learning how to set up a call centre

How can I start my own call center

How to Start a Call Centre: A Step-by-step Guide

If your business is outgrowing the standard phone system, knowing how to set up an automated call centre will improve the experience for both agents and customers as well as automates the time-consuming business processes and is an affordable communication solution.

From determining your business’s objectives and selecting the appropriate software for a call centre to training employees and monitoring their performance, there’s lots to take into consideration. This step-by-step guide for starting an effective call center will guide you through each step of the procedure. How can I start my own call centre?What are the benefits of call centres?

Table of Contents

How can I start my own call centre?

How can I start my own call centre? Setting up the call centre of your dreams may be a challenging, but rewarding undertaking. It is a meticulous process that requires planning, investment in the purchase of the required equipment and resources. Here’s a step-by step guide to assist you in the beginning: Develop and set Call centre Goals, Select the type of Call centre, create the Call centre’s budget, determine the need for staffing, select the right equipment and software for your Call centre Create Call centre scripts and training materials Find and train employees and provide outstanding customer service and continuously monitor the performance of your call centre.

Step 1: Develop and Set Call Centre Goals

Find out the reasons you’d like to create your own phone centre, determine the potential benefits to your business and establish goals that the call centre can help your company reach.

Best practices for establishing goals for call centres include:

  • Keep Goals Specific: Avoid generalizations such as “more sales” or “increased productivity.” Instead make sure you set very specific, quantifiable targets like, “A 10% increase in sales within the first quarter,” or “Cut average handle time in half by the end of the calendar year.” 

  • Set Realistic Goals: Ensure that your goals are achievable, pertinent to your overall plan of business and are in line with the current stage of operations, available staff customers, size of customer base, budget, and timeline. 

  • Divide Goals Into Milestones: Break down the main goal into quarterly monthly, quarterly, or perhaps even weekly “milestones” to stay on course, improve the process of managing goals and project timelines, avoid burnout among employees, and efficiently allot the resources. 

  • Determine How Goals Are Measured: Establish a consistent method to monitor and measure the progress of your overall goal and the key factors that affect it. Call centre metrics such as the first call resolution rates as well as agent talk time, the average volume of calls, abandonment rates, and average handle time offer quantitative insights into the activities of call centres and agent performance. Customer surveys and speech analytics can provide qualitative information about satisfaction of customers, training materials, as well as the customer experiences.

Step 2: Choose Call centre Type

Then, decide which kind of contact centre will be the right choice for your company.

The most common kinds of call centres include:

Call Centre Type Functionality Best For Key Features

Virtual Call Centre

Cloud-based VoIP call centre accessible in any location/on any device with a working Internet connection, available for both in-office and fully remote teams

Offers flexibility, scalability, and and advanced VoIP features that benefit all business types and sizes

  • Desktop/mobile softphone applications plus integration with existing desk phones
  • Managed offsite by the call centre service provider
  • Call flip to switch between devices during an active call

Onsite Call Centre

Traditional call centre hosted onsite by the business using it, calls facilitated via the wired PSTN network

Businesses with existing hardware and equipment they want to continue using, or entirely in-house teams

  • Onsite server tied to a singular location
  • End user is responsible for installation,maintenance, and hardware costs

Remote Call Centre

Entirely off site call centre powered by international outsourcing

Startups and small businesses that want to avoid paying for a physical office space

  • Team collaboration tools and UCaaS features like team chat, web conferencing, and virtual whiteboard
  • Remote call forwarding

Inbound Call Centre

Receives incoming calls

Customer service, tech support, order processing, appointment scheduling

  • Interactive Voice Response (IVR)
  • CRM integrations and screen pops
  • Call routing and call queueing

Outbound Call Centre

Places outgoing calls

Customer service, tech support, order processing, appointment scheduling

  • Auto dialer modes (Preview, Progressive, Power, Predictive) to automatically dial phone numbers
  • TCPA Compliance and List Management

Blended Call Centre

An inbound/outbound call centre

Businesses that have a fairly equal amount of incoming and outgoing calls or peak seasons for specific call types

  • Automatically reassigns agents to queues according to real-time call volume
  • Contains both inbound and outbound call centre features

Omnichannel Contact Centre

Unites voice calling and digital communication channels like chat, SMS, social media messaging, and video conferencing in one omnichannel interface

Large-scale/enterprise-level businesses focused on automating customer service and sales across channels

  • Intelligent Routing
  • Intelligent Virtual Assistants (IVAs)
  • Conversational AI

Step 3: Create A Call centre Budget

The cost for beginning a business in the call centre industry can range from $2,000 to $25,000 and beyond as well as varying in line with the type of call centre and the amount of employees, the software and hardware, the billing structure, and features required (to just name a few.)

The most important things to take into consideration when establishing an office call centre (and their cost average) are:

The most important things to take into consideration when establishing an office call centre (and their cost average) are:

  • Employee Salary: The essential annual salary for call centre employees is an average of $35,000 for each agent in the call centre 75,000 for each IT team member who is in-house and the average salary of $65,000+ per employee. Hourly pay, contractors remote teams, and contracted workers can aid in reducing costs for salary.
  • Office Space: Alongside offices, on-site call centres require facilities to house their own servers or equipment. Remote teams can avoid the expense of office space in totality and can lease meeting rooms for an hourly rate as needed.
  • Equipment and Hardware:  In-house call centres can expect to spend more than $5,000 for the hardware required, including servers and desk phones-plus ongoing charges for maintenance and installation. Cloud call centres need only VoIP equipment. They allow employees to connect to the business telephone system through personal phones or tablets, laptops or desktop computers. Additional devices like headphones and VoIP telephones are not required.
  • Call centre and Business Software: Most call centre software ranges from $20-$100+/agent/month, with scalable plans and volume discounts available. However, depending on the provider selected, business owners may also need to purchase CRM software ($20-$40+/user/month), team chat and video tools ($25+/agent/month), and project management systems ($10-$15+/user/month).
  • Employee Training and Customer Support: Basic employee training, including webinars that are available on demand could be part of software for call centres. However, personalized, in-person training is available with a cost. While some levels of customer service is offered on all call centre platforms, prioritization or 24/7 omnichannel support will cost extra.

Step 4: Determine Staffing Needs

When you’ve created the budget then you’ll be in a position to estimate the amount of employees you could afford to employ and figure out which posts you’ll need.
The most important management roles include:
  • Call centre Manager: Outlines the role of the supervisor and agent, assesses customer expectations and business requirements and monitors KPIs to track agents’ and call centre performance. They report directly to the owner of the business
  • Call centre Supervisor: Trains and oversees and provides assistance in real-time in the form of feedback and assistance to call centre agents. performs supervisor’s expectations for performance and is accountable to the manager of the call centre

     

  • Call centre Agent: Talks directly with customers and offers sales and customer service and represents the company’s image to customers Reports to supervisors.

Additional positions, such as a Support team for IT, web design team, and HR personnel are available as temporary employees on contract basis until the budget permits hiring more full-time workers.

To determine the amount of employees required take a look at the current:
  • Call volumes
  • Talk time
  • Average Handle Time
  • Customer self-service options
  • Average call wait time
  • Average call queue lengths
  • Average number of missed/abandoned customer calls

Step 5: Select Call Centre Software And Equipment

The choice of the correct technology for your call centre is the most important factor when setting up a call centre and is the primary factor that determines its success or success or. In this article, we’ll explain which features to seek out in software for call centres and others. Software as a Service (SaaS) tools.

Call Centre Software as a Service

Call centre SaaS Combines cloud VoIP calling, along with third-party integrations, analytics, performance monitoring, advanced call management strategies and automation to improve processes, tasks for agents as well as customer service.

Call centre solutions provide the option of tier-based pricing, which means that companies only pay for the features they require at the moment. These solutions evolve with your call centre and offer more advanced features in the form of individual extensions or by scaling to the next level.

Call centre features that are essential to call centres include:

  • Call routing Call forwarding, call routing, call park, transfer, call queueing
  • Blocking calls and Caller ID
  • Extensions for users along with Direct Inward Dialing (DID)
  • Interactive Voice Response (IVR) and Automatic Call Distribution (ACD)
  • Call monitoring, recording, and transcription Call whisper call barge
  • Custom and template-based reports that are real-time or historical
  • Integrations from third-party companies with Third-party CRM integrations (Customer Relations Management) tools such as video conferencing platforms applications for managing projects and helpdesk software.

Open Source Call Centre Software

Open source software for call centres can be a cost-free alternative to paid-for platforms because it is available to users under a license which permits anyone to modify the software, distribute it, and use it. Open source software allows users to build their own custom call centre service by adding channels, features and other functions by a la carte.

Open source software needs at minimum a basic knowledge of code, developer communities ease the process by offering lines of code that are accompanied by installation instructions.

Open source software needs at minimum a basic knowledge of code, developer communities ease the process by offering lines of code that are accompanied by installation instructions.

Call Centre Hardware and Equipment

The required call centre software and hardware will be required if you select a virtual centre, or an on-site.

The equipment needed for a call centre in-house include:

  • PBX server
  • Phone cables, circuits, phone jacks
  • Hard phones
  • Desks, office chairs, other office supplies
  • Conference room hardware
Remote devices require much smaller equipment than home counterparts, yet they still need:
  • High-speed Internet access with sufficient bandwidth
  • Modem
  • Ethernet cord
  • VoIP Gateway
  • Backup power supply
  • Analog Telephone Adapter (ATA)

Additional equipment such as headsets for call centre webcams, call centre headsets, and freestanding whiteboards that are interactive is available.

Step 6: Create Call Centre Scripts and Training Materials

Call centre scripts – for both automated IVR menus as well as live customer service and sales interactions. They provide an unmatched customer experience, and make sure that agents are equipped with all the information they need.

CTI screen pops utilize speech analytics to search for relevant agent scripts, however agents are able to browse the company’s wiki to find the best responses.

The best methods for scripts used in call centres include:

  • Be focused on conciseness
  • Do not use the company “jargon”
  • Provide additional support options for customers (website knowledge base and automated chat, mail online support portal, etc.)
  • Request confirmation from the customer of the resolutions of support
The next step is to create training materials for managers, agents and supervisors.

Effective materials for training at the call centre include:

  • Training webinars that are recorded live or pre-recorded
  • In-person training for the software of a call centre directly from the company that offers it.
  • Self-guided or interactive presentations that include integrated testing
  • On-the-job training through callspeak and automated assistance for agents
  • Gamified training tools for instructors
  • A database of successful customer interactions, sourced from previous recordings of calls
After training is completed Provide your agents with an online database of knowledge and scripts for agents, canned responses as well as the help desk application that can streamline the process of ticketing.
Regular, thorough feedback and reviews of employee performance ensure that the quality of support remains high and efficient call routing strategies, regular collaboration between teams, automation, and recognition of employees keep the rate of turnover of agents low.

Step 7: Hire and Train Employees

Regular, thorough feedback and reviews of employee performance ensure that the quality of support remains high and efficient call routing strategies, regular collaboration between teams, automation, and recognition of employees keep the rate of turnover of agents low.

The most important soft skills for call centres include:

  • Excellent Verbal Communication:  Empathy and active listening, ability to understand and repeat potential leads. Identify possible leads and customers and make them feel appreciated and develop long-term connections with potential customers.

  • Independently Motivated: (Especially important for remote teams) are able to achieve deadlines and develop efficient schedules, have a solid problem-solving capability, outstanding decision-making abilities Access to a non-distracting workplace, and self-discipline

  • Effective Team Collaboration: Ability to share and brainstorm business ideas, create projects, and share tasks with coworkers, and have clear and consistent communication between teammates and across departments

  • Ability to Multitask+Transition Between Tasks: Switching between outbound and inbound calls manage multiple accounts, work in between calls and before-calls communications across time zones and channels Prioritizing tasks, moving between applications.

The most important soft skills for call centres include:

  • Familiarity With Call centre Software: Experience using Call centre and CCaaS platforms such as Nextiva, RingCentral, Genesys, NICE CXone, GoToConnect, Dialpad, Talkdesk, etc.

  • Sales and/or Customer Service Experience: Experience in Customer Service or Sales Cold-calling tech support, telemarketing and call centre experiences, including writing sales pitch/scripts for sales, ability to close leads, manage accounts, customer success and management experience.

  • Data Entry: Experience with CRM systems such as Salesforce, HubSpot, Zoho and so on. Experience writing precise call notes or summaries of calls.

When the hiring process is completed Begin training and onboarding employees with the tools and strategies outlined in the previous section.

Step 8: Provide Stellar Customer Service

Today, customers have incredibly high expectations of customer service. However, it doesn’t mean it’s hard to deliver on them.
The following best practices can improve the customer experience:
  • Give a variety of self-service choices and ensure that you keep IVR menus brief
  • Connect customers with the best agents available via call forwarding, routing, and Ring groups
  • Use frequent surveys to gauge customer satisfaction and request feedback right after the call has ended.
  • Integrate CRM systems into prevent customers from repeating themselves, and to keep track of the activity of your account
  • Automated callbacks can be enabled.
  • Offer an omnichannel experience
  • Create a rewards program for customers to improve customer retention and increase sales

Step 9: Consistently Monitor Call Centre Performance

When the goals of business and call centre are met, you can be prepared to constantly work to keep them.

Automatic real-time and historic call centre analytics, along with shareable reports, streamline the process.

Call centre managers must establish SLA alerts so that they are notified when performance levels decrease and they should be able to examine call centre activities for patterns in agent and customer behavior.

Managers should also be monitoring calls to the phone, train agents via live call whisper, and then review transcriptions and recordings to assess the current level of customer support and service. Allow real-time editing of call flow and scheduling adjustments that instantly react to sudden fluctuations in the volume of calls.
You should think about employing the Workforce Management along with Optimization (WFO) Software to gain access to AI-powered analytics, gaming of performance, and trend forecasting.

What is a call centre?

Call centres are a staff of customer service representatives who assist with phone calls from customers who have concerns about the company’s services or products.

A lot of call centres are focused on customer satisfaction, and provide full assistance. They may also seek to boost leads, attract more customers or improve order and payment processing.

In any case the nature of their work, call centres play a crucial part in delivering a positive customer experience. Therefore, they should ensure a high standard of customer service at all times to build relationships. So, call centre employees should be educated and patient in their interactions with customers.

It is also important to remember that a contact centre isn’t identical to a call centre. Contact centres differ in that they are able to handle the communication of customers across multiple channels, like chat, email messaging apps, chat or social media.

What is a Call Center

Benefits of call centres

There are many benefits call centres offer to companies, such as improved customer service. Check out the additional benefits below:

  1. Provide flexibility for employees: A lot of call centre employees work from home and profit from improved training. They aren’t always confined to the telephone. Agents can utilize advanced software for call centres to interact with customers via different channels.

  2. Save money: Spending less money hiring a call centre that monitors all communications at any time could be cheaper than hiring a single person to do the exact task.

  3. Boost customer satisfaction:  If the company has a dependable customer service centre, clients will enjoy a more pleasant experience, resulting in greater satisfaction and loyalty to the brand.

  4. Enhance your competitive advantage: Call centre hours that are available 24/7 could give you an advantage over companies that don’t. Customers are more likely to remain with a brand that has the responsiveness of a customer service centre that can provide useful details quickly.

Examples of call centres

Here are a few examples of call centres that are utilized in various industries:

  • Retail: Customers are able to use retail call centres to inquire whether a product is on sale or if they can request a refund, obtain shipping details and much more.

  • Healthcare: Healthcare Call centres for healthcare allow patients to make changes and confirm appointment time, ask questions and request refills on prescriptions.

  • Airlines: Customers are able to reach the call centres of airlines to get information on the status of their flights information, flight details Check-in information, as well as the weather conditions at their destination.

Types of call centres

Modern call centres cater to many different requirements of both companies and customers. They have developed into either outbound or inbound either outsourced or in-house either reactive or proactive, or a combination of the two. Find out more about it here.

1. Inbound call centres: A call centre that is inbound receives the calls of existing customers. Agents in this kind of call centre typically provide a variety of services, such as:

  • Customer questions
  • Problems
  • Technical support
  • Payments
  • Renewals

2. Outbound call centres: In an outbound call centre agents contact clients who are both existing and prospective. They typically run an automated dialer that rings the list of numbers. The system then forwards calls to agents as soon as one picks up the call. The outbound approach is typically employed to:

  • Sales
  • Telemarketing
  • Fundraising
  • Market research

3. Outbound call centres: In an outbound call centre agents contact clients who are both existing and prospective. They typically run an automated dialer that rings the list of numbers. The system then forwards calls to agents as soon as one picks up the call. The outbound approach is typically employed to:

  • Helping customers find business locations
  • Answering common questions and suggesting solutions
  • Voicemail management

4. Virtual call centres
:
In an outbound call centre agents contact clients who are both existing and prospective. They typically run an automated dialer that rings the list of numbers. The system then forwards calls to agents as soon as one picks up the call. The outbound approach is typically employed to:

5. Virtual call centres: In an outbound call centre agents contact clients who are both existing and prospective. They typically run an automated dialer that rings the list of numbers. The system then forwards calls to agents as soon as one picks up the call. The outbound approach is typically employed to:

  • Voice
  • Email
  • Social media
  • Live chat
  • SMS
They can also save details about the caller in the cloud. It will assist reps to communicate with customers more effectively.

6. Reactive call centres: In an outbound call centre agents contact clients who are both existing and prospective. They typically run an automated dialer that rings the list of numbers. The system then forwards calls to agents as soon as one picks up the call. The outbound approach is typically employed to:

7. Reactive call centres: In an outbound call centre agents contact clients who are both existing and prospective. They typically run an automated dialer that rings the list of numbers. The system then forwards calls to agents as soon as one picks up the call. The outbound approach is typically employed to:

Frequently Asked Questions

The cost to start an office can be different according to a variety of variables, such as its size, kind of software and equipment required, as well as where the centre is located. But, as an average rule of thumb it will cost between $50,000 and $500,000 for the start of an unassuming call centre.

There are many ways to find customers for the call centre. Here are some tips:

  • Network with other companies
  • Get in touch with companies directly
  • Work with other companies
  • Make use of online marketing
  • Participate in industry events and trade exhibitions.

This equipment will be required to begin the business of a call centre:

  • Telephone systems
  • Computers
  • Headsets
  • Chairs and tables
  • Software

Request a Demo

By clicking the button above, I consent to Bright Pattern contacting me by phone call and/or SMS to respond to my above inquiry on services and for future marketing messages and offers. Message & data rates may apply, and message frequency may vary.